The below list assists you with quick keyword research, proper link
building, better content optimization, technical SEO, rank tracking, and
backlink analysis.
Link Building Tools
Link building is a way in which various pages are connected to your content
through a URL. Let us know about some of the ubiquitous link building
tools.
It is a software by Adobe Air to get information about the principal
players in your segment. Not only it tells you about your top rivals, but
it also helps you get connected with them. It is done by providing you
links to their profiles via Twitter, Facebook, and other websites.
Another efficient way of link building is buzz stream. It is a tool
designed by apartmentratings.com. It finds the best sites across the
internet to fetch the links, so that link building process becomes
effortless and simple.
Now no need to worry about broken links on your website when you have
“check my links” installed. It is a chrome extension and continually scans
the links and reports if there are any broken links available on the page.
It makes the process of link building unchallenging and uncomplicated with
utmost accuracy.
Broken Link Finder by Citation Lab
No need to wander anymore to find broken links on every page. The broken
link finder search for the broken links. It searches the supplied keywords
and all the broken links from the given keywords are generated and aligned
in a single space.
Link Prospector by Citation Lab
A tool for good link building. Link Prospector provides you with all the
necessary information. It scans the internet for the various resources like
blog posts, trending news from reputed sites, and other pages. It is an
excellent tool for link management.
Sometimes contact information is very hard to find over the internet and
can cause you a lot of trouble. No need to worry if you have Content
marketer with you, this tool is very precise in fetching the contact
information and it’s fast.
Technical SEO Tools
Search engine optimization tools are required to check the technicalities
of the website and help in enhancement of your website to get better search
engine results ranking. Some of the popular technical SEO tools are listed
below-
Bing webmaster tools are packaged by Bing whose parent company is
Microsoft. It strives hard to compete with Google Search Console.
If you wish to SEO on Bing, then this is the perfect tool for you. The
advantage of this is that its keyword research tool is excellent.
Browseo is a tool that exhibits the perspective of the search engine on
your website. While using browseo you will know how search engine works on
your site. A Marvelous tool for SEO.
Do you wish to reduce the loading time of your website? Dareboost can be
the best option. It is an outstanding tool to reduce your site loading
time. It supports various tweaking mechanisms and guides you to reduce site
loading time.
Deepcrawl is a core tool for your site. It scans up your whole website and
fetches out valuable information about the site. It shows up H1 tags on
every page of the website along with broken links and no indexed pages.
Another excellent tool from a great company. Do you wish to improve the
traffic on your site? Go for Google Analytics. It has all the information
regarding every click on your website that went through Google. The CTR
field inside it reveals the best click rate.
Google Analytics Referrer spam killer
An impressive way to keep your GA data excessively clean. Link your Google
Analytics with referrer spam killer and voila! You are good to go. All the
spamming referrer websites are wiped out.
Keyword Research Tools
Keywords should be taken with utmost priority to increase the ranking of
your website. Here are some of the best keyword research tools-
Acclaimed as the Swiss army knife in keywords research tool. Scrapebox
proves out to be the boon to keyword research. It does all from link
building to keyword research.
Adwords and keyword permutation generator
One of the ways to get better page rankings in search results is by mixing
up the words with different permutations. The keyword permutation generator
works on the same principle of mixing up of words under different
permutations resulting in better page rankings.
Answer the Public
Want to know about what people ask on Google? If so then Answer The Public
can be very beneficial to you. It fetches out of all the queries arising in
the search engine. It can help you judge your audience and assists you in
optimizing the search result of your page.
It is a new tool but it can help you a lot. This tool searches out various
forums and makes the list of queries asked. If you are keen about queries
on a particular site, let’s suppose Quora, it will give you the results
from this particular site.
If you don’t want to invest much in keyword research tools and want maximum
out of it, then Freshkey turns out to be the ace for you. It has one time
fees of $49 and offers great features. It pulls out various keywords from
the leading sites such as Ebay, Google, etc.
Google correlate
Another outstanding tool from Google directly. It generates the suggestion
of the keywords. It provides with the list of keywords that are often
searched together depending upon our usage.
Rank Tracking Tools
Rank tracking tools are used to find out the position of the keywords. By
knowing the position of the keywords, one can get better search engine
optimization results. Some of the most extensively used rank tracking tools
include-
It is a versatile tool having a combination of two tools which are SEMRush
and Authority Labs. It outperforms most of its competitors. It’s a must
have audit tool for search engine optimization.
A must have tool for those who work with Amazon. It helps in tracking ranks
among Amazon network. It analyzes important parameters such as real
positive reviews, the number of sales, etc.
Most widely used rank tracking tool with easy to use features. It is very
user-friendly and it’s very cheap. Basic plan limit is 250 keywords – it
can cater the needs of all website designers.
Another widely used ranking tool. Georanker is helpful if you want to track
and work out with local keywords. It works with google maps as an
extension. It provides with the keyword ranking in a particular place. It
is used to track local keywords.
Pro rank tracker is a tool with most structured and ordered user interface.
If you have to deal with hundreds or thousands of keywords together, then
this one’s the best for you. It makes groups of keywords in a very
organized way.
Rank Ranger is another tool for ranking analysis of keywords. If you want a
great bunch of added features in rank optimizer tool, then Rank Ranger will
prove to be best for you. It can do on-page audits along with keyword
research and competitor analysis.
Content Optimization Tools
Content is the heart of your website. It can be text, photos, or flash
content. A content optimization tool works on this content and increases
the search results rating of the site. Some of the leading content
optimization tools include-
Buzzsumo gained popularity in very less time because of its effectiveness
in content optimization. Buzzsumo is the best-selling and most extensively
used content optimization tool. It helps a lot in finding outstanding
content on the web very quickly.
Can I rank is another tool used for content optimization. It compares your
page with the best-ranked page over the internet under the same niche. The
keywords are used to analyze the page and generate the rank of your page.
A dynamic way to boost the ranking of your page is by introducing the LSI
keywords in your content. LSI keywords are used to make your content
optimized. It provides you with the best suggestion of keywords that help
to earn better rank and visibility.
It is another content optimization tool. It optimizes your content by
comparing your content with similar content available on the internet with
better rankings. It guides you to use the keywords used in other content to
increase your rankings.
One of the best and high-end content optimization tools. It comes with a
lot of neat features. One of the features includes the ability of TDIDF
analysis. This study uses certain types of keywords to enhance page
rankings.
It’s a very handy website analyzer. It works best with Google Analytics to
work more efficiently and generates various suggestions that can help in
better SEO rankings.
Backlink Analysis Tools
Backlink analysis tools work in the background and continuously monitor to
get the most from a website. Some of the tools include-
If you are looking for excessively easy and user-friendly tool, then opt
for Ahrefs. It has a smooth user interface. Apart from this, it comes with
an abundant number of threads updated regularly.
Another SEO tool that is very effective in search engine optimization. It
is useful in identification of harmful backlinks and enhances page ranking
over the internet.
Kerboo
Among various backlink optimization tools, Kerboo offers significant
advantages. Not only does it support backlink analysis but also other great
features like online auditing and rank tracking. It also supports link
prospecting.
It’s a backlink tool, but it stands apart from others as it has a unique
feature called “link detox”. It works continuously in the background and
warns about Google penalty.
It is one of the largest used SEO tools due to its regularly updated
database of threads. Moreover, it comes with greatest features like
“Trustflow” and “CitationFlow,” which tells about the spammy or legit
website in use.
A well-detailed layout that offers updates on freshly acquired backlinks,
page speed, and keyword rankings. It also immediately informs you about new
links obtained by your competitors. Look at how it works right here:
With the above information, you can get an idea of various SEO tools and
how they work. It will be a handy guide for anyone trying to get better at
search engine optimization.
